Beyond the Basics of Business Planning

Complete Online Business Planning Program

Having a business plan helps avoid the time management challenges we all face so we can make more money. But, don't just settle for a 'fill in the blanks' so-called business plan. Gain the complete strategic business planning system designed specifically for real estate professionals. You’ll create an action plan to follow daily, weekly, and monthly to reach your goals.

Carla has customized the strategic planning process for real estate professionals to help you think through your business at a high level. You'll save time, beat your competition, and even be able to build a team with confidence.

Become a business owner,
not just a career salesperson.

If your business planning process is falling short (or failing to start at all!), you’ll love the dozens of tips, planning pages, and agents’ instructional webinars included in this business planning package. And, it’s all proven in the field.

Carla Cross, author of the only internationally published book on business planning, and the CRB (Certified Real Estate Brokers’) course for managers on business planning integration, has put together a package to solve your major business planning hurdles.

Example of the detailed, creative processes to guide you as you create your unique business plan

An example of a webinar slide to explain the planning process

How It Works

Two webinars walk you right through each part of the plan. All the webinars are recorded, so you can access them at your convenience, and as many times as you wish.

Documents: 14 planning documents are readily accessible at any time for you, too. You can also download at your convenience.

Create a real, practical, workable business plan to save you time, money, and realize your goals. Customized just for real estate professionals, it helps you avoid common planning pitfalls.

To anyone who might read this, Carla’s systems work, Period. If anyone wants to save time and get their real estate business functioning and profitable, you must employ Carla and her real estate business systems. They work. — Thomas Sanzo, Geneva, Ohio

Your material INSPIRES me and MOTIVATES me and gives me an energy boost as a manager (unfortunately, being at the top doesn’t give many strokes and we spend most of our energy giving our agents that attention…you are giving me that.). Many thanks to you – GREAT JOB, CARLA!!! — Greg Fedro, Recar& Associates, Realtors

The most comprehensive system available under one cover… It will help associates, managers and trainers more quickly achieve success. — Mike Brodie, CRB, CRS, Past Treasurer of the National Association of Realtors, Past President Realtors National Marketing Institute®; CRS Instructor