The Little Book of Big Ideas

With our hectic lives, we don't have time to read 300-page, 100,000-word books! With this little book of Big Ideas, Carla's sales and life principles are condensed so it's readable and memorable fast.

Inside this 'little book': 80 to-the-point sales principles Carla Cross has learned, used, and taught over her three-decade sales/management career. This book also has explanations to clarify why these sales principles are so important to success.

Who is this book for? Anyone in sales or leadership, in any business.

Managers/trainers/coaches: Give this book as a gift to your agents and clients; use it to teach these principles.


“I just love the way you have compiled so many fantastic tips and strategies for reaching people in creative and unique ways. Everyone who reads Big Ideas will come away with new and fresh strategies for growing their business.”

Mo Anderson, Vice-Chairman
Keller Williams Realty International