Resources

Gain the critical information you didn’t learn in your pre-license class so you can launch your real estate career fast: How to interview, how to choose the right company for you, how to avoid new agent pitfalls. eBook or paperback.

Just named one of best business books by prestigious Axiom Book Awards! 

New 6th edition!

The proven new agent’s business start-up plan for determined will-be pros. What to do, when to do it, how to do it, and how much to do. Thousands have launched careers successfully with this program. Hard copy book.

Coming Soon: A Hybrid Online and ‘live’ Coaching Experience 

For experienced agents

The complete business planning system for real estate professionals: How to plan; includes all planning templates. Advice on how to assure your plan works. Online.

Save time! You can interview and hire 10+ agents a week when you use a system.

Systematize your recruiting plan with purpose so you save time and energy. Gain agents who match your vision and culture. Use the Recruiter Planner to assure your plan is systematized. Online.

Be the recruiter/interview that wins every recruit you want! Outshine everyone else with this exclusive professional process. 

The complete interview system to assure you reveal your candidate’s secrets. How to explain  the unique benefits of joining your company. 8-step checklist to assure you interview for winners. No other resources like this. You’ll hire more winners. Online.

Increase your retention, productivity, and profitability by starting your agents in a proven business plan-based training. All online, to save you time and effort and retain winners. 8 weeks; includes ‘live’ Zoom coaching with Carla.

Use a proven system to start your agents (or re-start them) toward a successful business. Here’s the coaching companion to our online training system, Up and Running in Real Estate. Includes weekly Zoom live coaching with Carla. Online.

Available only to those who register their agents in Up and Running in Real Estate, and then join Coaches’ Corner.

Present in front of two or two hundreds with confidence. Persuade your audience to your point of view. Learn how to structure a presentation that sells you. Great for affiliates! Text and audios. Online.

Coming soon! A Hybrid with online instructions and coaching from Carla to walk you right through creating that great course!

Assure that great information you want to share is organized in an effective, creative way to give you the greatest impact on your audience. A step-by-step guide to create your course. No other program like this! Online.

With our hectic lives, we don’t have time to read 300-page, 100,000-word books! With this little book of Big Ideas, Carla’s great sales and life principles are condensed so it’s readable and memorable fast!

Great for recruiting! It’s your glorified business card. When you purchase 20 or more of these ‘little books’ at once, Carla provides you guidance in how to use your own ‘little book’ for recruiting. Recruits will never forget you and you’ll stand out to those winners you want.

List More Buyers! The Coaching, System and Processes You Need for Buyer Loyalty
Consulting and educating buyers is the most important action you can take. Create confidence, professionalism, and trust with this comprehensive buyer agent guide.

Create your Brand. Stand out from the Crowd. Gain Confidence.

Marketing YOU will coach you to find your ‘uniques’. New section on building your bio for all social media. Today, you must create effective branding across all platforms, and this program will help you do just that.